HomeSync
Property management platform bringing maintenance, documents, trusted pros and transactions into one app for homeowners.
Projects
Highlighted projects and impact.
A selection of digital products I’ve helped shape and deliver for startups, agencies and enterprise organisations. From AI platforms and mobile apps to enterprise systems, each one reflects how I approach product strategy, technical project management and user experience.
25+Product launchesWeb and mobile apps, from AI to SaaS
350+Automotive websitesDealership platforms at Cox Automotive
8+Industries servedEdTech, HealthTech, PropTech, hospitality and more
12Featured case studiesFrom discovery and design to delivery
My work
Projects that turned ideas into reality.
Open any project to see the product, the challenge behind it, how I delivered it and the stack the team used.
CommsHub.ai
Communications platform with structured workflows, AI-assisted drafting and governance for organisations.
LockedIN
AI-powered fitness and accountability app with squads, challenges and Apex, a personal AI coach.
Late(ish)
Intelligence platform giving beverage brands real-time sales, inventory and margin dashboards across markets.
MSK GuestBook
Hospitality operations platform connecting guests, housekeeping, maintenance and property teams in one system.
Menovia
Wellness app supporting women through perimenopause and menopause with AI guidance and symptom tracking.
Oralytiq
AI oral health app that analyses smartphone photos to flag early concerns and build better daily care habits.
EarnIt
Study app for GCSE and A-Level students who unlock screen time by completing curriculum quizzes and lessons.
Porteiro
Service-booking platform matching users with trusted professionals through text or voice requests.
GrowIQ
Cultivation management app for planning grow rooms, tracking plants, tasks and nutrients in one place.
Coming soon
Pubbing
Social discovery app for finding local pubs, menus and events, with reviews and a community feed.
Coming soon
SAFIA
French AI wealth adviser app that brings all your accounts together and explains every recommendation clearly.
Enterprise digital delivery
350+ automotive platforms delivered across North America.
From 2018 to 2024 I worked at Cox Automotive in Canada, supporting digital projects across the Canadian and U.S. automotive markets. In a hybrid role combining Web Implementation Specialist and Project Manager, I managed more than 350 digital projects from client onboarding through implementation, quality assurance and launch.
The work went beyond traditional websites. I delivered dealership platforms that help automotive retailers showcase inventory, generate leads and sell vehicles online while meeting strict OEM, brand and compliance requirements. I configured and implemented each platform myself while coordinating designers, developers, third-party providers, dealership teams and internal stakeholders.
The portfolio included dealerships for brands such as Mercedes-Benz, Audi, McLaren, Honda, Toyota, Subaru and General Motors, among many others.
My responsibilities
- End-to-end project management
- Client onboarding and discovery
- Website and platform implementation
- Requirements and scope definition
- OEM guideline and brand compliance
- Design and development coordination
- Third-party integration management
- Content and inventory configuration
- Quality assurance and UAT
- Launch planning and go-live
- Client training and post-launch support
- Risk, timeline and stakeholder management
Key impact
- Delivered more than 350 digital projects
- Managed projects from onboarding to launch
- Supported dealerships across Canada and the United States
- Implemented platforms for major global automotive brands
- Balanced hands-on technical implementation with project leadership
- Coordinated complex delivery across internal teams, clients and partners
Let’s work together
Have a product idea? Let’s bring it to life.
I’m always open to discussing new products, interesting projects or potential collaborations.
Let’s talk